SENSESBIT is a software developed by TasteLab, the first company in Spain specialized in sensory analysis technology. Its team, with 25 years of experience in the sector, founded the software to support the industry in its analysis, research and testing tasks in product development.

The use of SENSESBIT makes it possible to accurately assess the preferences and tastes of the end consumer, which saves the industry enormous time and money.

SENSESBIT technology:

  • Proprietary technology to train tasters in real time and metrics to study trends in consumer tastes and preferences.
  • Sensory analysis and formulation for product development.
  • Sensory evaluations for quality, acceptance and preference testing.
  • Validation testing to ensure product quality and efficacy.
  • Design of new products and improvement of existing ones.
  • Accompaniment in research and development (R&D) projects.
  • R&D consultancy and advice.
  • Sensory analysis training for quality, R&D and marketing departments.
  • Customized training courses adapted to the needs of each company.

PRODUCT LAUNCHING

  • We avoid the high percentage of failure in the launching of new products.
  • We identify your key drivers.
  • We anticipate changes in the consumption trends of your products.
  • Encouraging repurchase
  • Consolidated product